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8 tips on how to professionally photograph your home in order to sell it

  • Writer: Admin
    Admin
  • Mar 10, 2020
  • 5 min read

Updated: Oct 31, 2023

8 Tips on How to Professionally Photograph Your Home in Order to Sell It

If you are planning to sell your home, you might be wondering how to make it look more appealing to potential buyers. One of the most important steps is to take high-quality photos that showcase the best features of your property. Photos are the first impression that buyers will have of your home, and they can make or break their decision to schedule a showing.

However, taking good photos of your home is not as easy as it sounds. You need to prepare your home, use the right equipment, and follow some basic guidelines to capture the beauty and spaciousness of your rooms. Here are eight tips on how to professionally photograph your home in order to sell it faster and for more money.

1. Prepare Your Home by Cleaning and Staging

Before you take any photos, you need to make sure that your home is clean, tidy, and organized. Remove any clutter, personal items, and unnecessary furniture that might distract the buyers or make the rooms look smaller. You want to create a neutral and inviting space that allows buyers to imagine themselves living there.

Staging your home means arranging the furniture, lighting, and accessories in a way that highlights the functionality and attractiveness of each room. You can use some simple tricks such as adding fresh flowers, pillows, or throws to add some color and warmth. You can also use mirrors, lamps, or candles to create a cozy and bright atmosphere.

2. Invest in Professional Photos

Unless you have a lot of experience and skill in photography, it might be worth hiring a professional photographer to take photos of your home. A professional photographer will have the right equipment, such as a full-frame camera, a wide-angle lens, a tripod, and a flash, to capture the best angles and lighting of your rooms. They will also know how to edit the photos to make them look sharp, clear, and realistic.

According to Redfin1, professional photography is included in the listing fee of all homes listed with them. They claim that hiring a pro can help your home sell faster and for more money. The cost of professional photos can vary depending on the market, but it is usually around $150-$2002.

3. Shoot on a Sunny Day

The weathern have a big impact on how your photos turn out. Ideally, you want to shoot on a sunny day when there is plenty of natural light coming through the windows. Natural light can make your rooms look brighter, bigger, and more appealing. It can also show off the colors and textures of your walls, floors, and furniture.

However, you don’t want to shoot when the sun is directly shining into your rooms, as this can create harsh shadows and glare. The best time to shoot is either in the morning or in the late afternoon when the sun is lower in the sky. You can also use curtains or blinds to diffuse the light and create a soft glow.

4. Capture the Master Bedroom, Kitchen, Living Room, and Bathrooms

When it comes to choosing which rooms to photograph, you want to focus on the ones that are most important to buyers. These are usually the master bedroom, kitchen, living room, and bathrooms. These are the rooms where buyers will spend most of their time and where they will look for comfort, convenience, and style.

You don’t need to photograph every room in your house, especially if they are small or similar to each other. You can skip rooms such as closets, laundry rooms, or basements unless they have some special features that you want to highlight. You also don’t need to photograph garages unless they are exceptionally spacious or have some extra amenities1.

5. Include an Exterior Shot

Besides photographing the interior of your home, you also want to include an exterior shot that shows the curb appeal of your property. This is the first thing that buyers will see when they drive by or visit your home online. You want to make sure that your exterior shot is attractive and inviting.

To prepare for an exterior shot, you need to clear any clutter from your driveway or yard1. You can also mow the lawn, trim the bushes, rake the leaves, or plant some flowers to make your landscape look neat and well-maintained. You can also add some touches such as a welcome mat, a wreath on the door, or some outdoor furniture to create a sense of home.

6. Shoot at Chest Height in Landscape Orientation

One of the most common mistakes that amateur photographers make is shooting at eye level or in portrait orientation. This can result in photos that are too high or too narrow for online viewing. Instead, you want to shoot at chest height (about 4 feet from the ground) and in landscape orientation (horizontal) for optimal results2.

Shooting at chest height allows you to capture more of the floor and ceiling, which can create a sense of depth and space. Shooting in landscape orientation allows you to fit more of the room in the frame, which can make it look larger and more appealing. You can also use a wide-angle lens to capture more of the room, but be careful not to distort the proportions or perspective.

7. Show the Bathroom in Its Best Light

Bathrooms can be tricky to photograph, as they are often small, dark, and crowded with personal items. However, bathrooms are also one of the most important rooms for buyers, as they look for cleanliness, functionality, and style. Here are some tips on how to show your bathroom in its best light3:

  • Remove any personal items such as toiletries, towels, bath mats, or laundry baskets from the counters, shelves, or floor. You want to create a clean and clutter-free space that buyers can imagine as their own.

  • Clean every surface and fixture until they sparkle. You want to eliminate any signs of dirt, mold, or water stains that might turn off buyers. You can also replace any old or worn-out faucets, showerheads, or hardware with new ones.

  • Add some simple accessories such as a soap dispenser, a plant, or a candle to add some color and charm. You can also hang some fresh towels or a shower curtain to create a cozy and inviting atmosphere.

  • Use natural or artificial light to brighten up the space. You can open the blinds or curtains to let in some sunlight, or turn on all the lights and lamps to create a warm glow. You can also use a flash or a reflector to fill in any dark spots or shadows.

8. Focus on Photos Instead of the Decor

One of the most important things to remember when photographing your home is that you are not trying to showcase your personal taste or style. You are trying to showcase your home’s features and potential. You want to appeal to as many buyers as possible by creating a neutral and versatile space that they can customize according to their preferences.

Therefore, you should avoid any decor that is too bold, quirky, or specific to your lifestyle. For example, you should remove any religious symbols, political signs, family photos, or collectibles that might alienate some buyers3. You should also avoid any colors or patterns that are too bright, dark, or busy that might overpower the room.

Instead, you should opt for decor that is simple, elegant, and neutral. You should use colors that are soft, warm, and inviting such as beige, gray, white, or cream. You should also use patterns that are subtle and classic such as stripes, checks, or florals. You should also use textures that are cozy and comfortable such as wood, leather, or cotton.

By following these tips on how to professionally photograph your home in order to sell it, you can increase your chances of attracting more buyers and getting more offers. Remember that photos are the first step in marketing your home online and offline. They can make a lasting impression on buyers and influence their decision to visit your home in person.

 
 
 

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